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Showing posts from April, 2024

Mastering Persuasion: Unveiling the Secrets of Influence

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Hi Everyone! I hope you are doing well 😀 I have a really fascinating subject to share with you all today. Robert Cialdini's excellent book "Influence" is the main focus. It really is a game-changer, folks! Get a copy of it if you haven't read it yet; you won't be disappointed! Robert Cialdini examines the five principles that guide human behavior in "Influence," as well as how people are persuaded to act in particular ways. Reciprocity, commitment, social proof, likeability, authority 1. Reciprocity: is an unwritten rule that states that when someone performs us a favor, we have an obligation to repay them. This is demonstrated by the marketing tactic of providing complimentary samples, which sets off the reciprocity rule. 2. Consistency & Commitment: Once we make a commitment, we stick with it through to the end. Cialdini describes this clever "foot-in-the-door technique," which involves making a tiny request initially to gain a yes fo...

Embracing Diversity: Lessons from a Linguistic Quirk

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  Hello Everyone! I hope you are doing well 😀 Today I will tell you an interesting story, a few years ago, when I was a student at university, I noticed something strange. It had to do with the way our teacher and a few of my classmates mispronounced the word "Schedule" as "Shedule," using that distinctive "SH" sound from Britain. It was strangely humorous, a little language adventure straight in the middle of our lessons. In the present, I have discovered that pronouncing "Shedule" with a "SH" sound is not merely a mistake; rather, it is the traditional pronunciation. Yes, as it happens, our British friends used to phrase it just like that a long time ago. Who knew? Particularly for those with a British accent, it's kind of cool. So why am I telling you this story? Because it serves as a reminder that we all have our own unique rhythm. Like fingerprints, our thoughts and beliefs are fashioned by our experiences and background....